← Back to the network
Wildlife· Sportsmen and habitat

Pheasants Forever

“Conserve pheasants, quail, and other wildlife through habitat improvement, public awareness, education, and land management policies.”

Home groundSt. Paul, MN
Founded1982
KindWildlife 501(c)(3)
Led byMarilyn Vetter

Give to them ↗Every way to help ↓

The work

What they do

Habitat conservation, land management, and access programs for upland birds. Works on private and public lands including national grasslands, CRP, and national wildlife refuges.

Every year they sign one sentence and file it with the federal government: “Pheasants Forever and Quail Forever's mission is to conserve pheasants, quail, and other wildlife through habitat improvements, public access, education, and conservation advocacy.”

Where the money went, FY2025

The work, and what it cost

Keeping the wild alive

$88.0M

Wildlife Habitat Initiatives: During the 2025 fiscal year, Pheasants Forever, Inc. completed over 2,500 habitat projects impacting 88,600 acres.

Read it as they filed it
Wildlife Habitat Initiatives: During the 2025 fiscal year, Pheasants Forever, Inc. completed over 2,500 habitat projects impacting 88,600 acres. Since its inception in 1982, Pheasants Forever has spent $1.34 billion and completed 589,000 habitat projects. These projects include land acquisitions, shelterbelts, wetlands, food plots, nesting cover, tree planting, maintenance and include the purchase of habitat equipment. Following are current year highlights of the various projects completed by Pheasants Forever: Land Acquisitions-Land acquired by, or with the help of, Pheasants Forever is generally donated to state and federal wildlife agencies for public wildlife management areas. During the year, Pheasants Forever spent $16.9 million to help purchase 941 acres of land, including conservation easements Since inception, Pheasants Forever has helped purchase, and put into public domain, more than 205,000 acres of land at a cost of $341 million. Shelterbelts- A well designed shelterbelt can effectively protect wildlife from exposure to harsh weather conditions. Shelterbelts also provide loafing, feeding, roosting and escape cover for pheasants and other upland wildlife throughout the year. In harsh winters, shelterbelts become rescue cover, allowing a nucleus of breeding individuals to survive the winter and repopulate the rural landscape the next spring. During the year, Pheasants Forever expended $4.8 million to plant trees and has spent $32.7 million on planted trees since 1982. Wetlands - Wetlands provide an excellent source of winter cover and provide the best overall survival rates for pheasants. A wetland's dense network of stems provides effective insulation from cold temperatures and wind chill and provides shelter from blowing and drifting snow. Pheasants Forever restored 410 acres of wetlands during the year and 89,751 acres of wetlands since inception. Food Plots- Winter cover is much more effective with a high energy food source nearby. Well-placed food plots establish safe foraging patterns, restrict unnecessary movements, and provide a dependable food source. A dependable high energy food source is needed to carry female birds through harsh winters in good condition and leads to a reduction in mortality rate during the following spring nesting season. During the year, Pheasants Forever planted 53,223 acres of food plots and has planted 2,351,900 acres of food plots since 1982. Nesting Cover - Throughout the pheasant range, nesting cover is the single most important limiting factor for wildlife populations. Establishing the right vegetation and managing it properly will provide pheasants with concealment from predators and protection from various weather conditions. Additionally, our nesting and brood-rearing projects that plant prairie grasses and forbs (flowering plants) also improve habitat for bees, butterflies and other pollinators. Pheasants Forever established or improved 18,162 acres of nesting cover during the year, and more than 3,245,000 acres since 1982. Maintenance - During fiscal year 2025 Pheasants Forever completed 452 projects to maintain quality habitat on over 15,000 acres. Since 1999 the organization has completed more than 59,000 maintenance projects covering more than 3,763,000 acres. Equipment - Pheasants Forever chapters purchase specialized habitat equipment which is either donated to local wildlife agencies or made available to local landowners to aid in establishing and/or maintaining their own habitat projects. During the year, Pheasants Forever expended $985,000 to purchase habitat equipment and has spent $23.3 million on habitat equipment since inception. Farm Bill Biologist Program - Pheasants Forever has developed a network of more than 350 trained biologists that work directly with local landowners, state and federal agencies and others around the country. These Farm Bill Biologists, Coordinating Wildlife Biologists, Habitat Specialists and others assist landowners and property managers in designing, developing, and funding habitat improvements on private lands and public lands. PF Biologists and other trained field staff possess the knowledge of federal, state, and local programs to assist landowners in finding the right program to meet their personal habitat and land use goals. Through a unique partnership, Farm Bill Biologists are located in local USDA service centers in priority habitat areas throughout the pheasant and quail range. During fiscal year 2025, Pheasants Forever biologists worked with more than 43,600 landowners to improve wildlife habitat on more than 2.04 million acres.

IRS Form 990 Part III, fiscal year 2025, signed under penalty of perjury.

Reading every lease sale

$8.2M

Public Awareness, Education and Outreach: The education and outreach component of Pheasants Forever provides year-round youth programs that offer a pathway of activities that cultivate and grow land stewards and hunting...

Read it as they filed it
Public Awareness, Education and Outreach: The education and outreach component of Pheasants Forever provides year-round youth programs that offer a pathway of activities that cultivate and grow land stewards and hunting conservationists of all ages. The focus is on hunter recruitment, retention, and reactivation. This initiative is carried on in part through the No Child Left Indoors(R) Initiative and other outreach activities. The organization's publications, The Pheasants Forever Journal of Upland Conservation (published four times a year) and The Quail Forever Journal of Quail Conservation (published four times a year) and the joint Upland Hunting SUPER issue (published once for both PF and QF audiences) are distributed to members along with a variety of printed and electronic communications disseminated to educators, chapter leaders, and other stakeholders. These periodicals contain information pertaining to the need for wildlife habitat development and restoration, the benefits of water and soil conservation, current issues and policies affecting conservation and the tradition of hunting, chapter activities and other special features. During the 2025 fiscal year, Pheasants Forever & Quail Forever hosted over 2,000 outreach events that introduced habitat education, our hunting heritage, shooting sports and conservation engagement to 44,253 youth and 45,876 adult participants across the country. Pheasants Forever and Quail Forever outreach events include events, workshops, educational materials and resources. Education & Outreach efforts support PF and QF chapters in community activities that engage youth and their families in outdoor, hands-on activities aimed at recruiting, retaining & reactivating hunter conservationists and engaged advocates for wildlife habitat. Such events include hunter safety classes, learn to hunt events, pollinator habitat projects, summer camps, shooting programs and outdoor field days. Youth 17 or younger can become Ringnecks and/or Whistler members. Over 11,000 youth members receive the youth publication Upland Tales four times a year. Youth leadership is encouraged at the local level and through state youth leadership councils. Educational brochures also are available on subjects such as habitat and pheasant population dynamics.

IRS Form 990 Part III, fiscal year 2025, signed under penalty of perjury.

Keeping the wild alive

$3.2M

Chapter, Volunteer and Member Services: Pheasants Forever’s regional field representatives provide support, information, hands-on education to the public, and work on implementation of wildlife habitat development and re...

Read it as they filed it
Chapter, Volunteer and Member Services: Pheasants Forever's regional field representatives provide support, information, hands-on education to the public, and work on implementation of wildlife habitat development and restoration. PF's representatives also assist members and chapter volunteers to improve wildlife habitat in the most efficient and effective way. In addition, Pheasants Forever provides support for and informs and updates, the more than 165,000 members and nearly 750 chapters, as to the need for ongoing work in wildlife conservation and provides assistance to accomplish that goal.

IRS Form 990 Part III, fiscal year 2025, signed under penalty of perjury.

Keeping the wild alive

$954K

Pheasants Forever’s governmental affairs function provides policy advice on and advocates for issues impacting wildlife habitat throughout the United States.

Read it as they filed it
Pheasants Forever's governmental affairs function provides policy advice on and advocates for issues impacting wildlife habitat throughout the United States.

IRS Form 990 Part III, fiscal year 2025, signed under penalty of perjury.

Follow the dollar

86 cents of every dollar goes to the work

86¢
86¢ the work4¢ keeping the lights on10¢ finding the next member

That ratio is a good sign, not a scorecard. Plenty of great groups run leaner and lumpier. What matters is the extremes, and Pheasants Forever is nowhere near one.

$100,351,918 programs, $4,564,286 management, $11,500,315 fundraising. Form 990, FY2025.

The people

Who does the work

769paid staff
4,000volunteers last year
17board members
44years on the ground
Marilyn VetterPresident And CeoComp $366,374, FY2025
James M KoerberChief Financial Officer & Asst. SecretaryComp $307,380, FY2025
David BueChief Development OfficerComp $265,026, FY2025
Jerrod BurkeBoard ChairVolunteer, 5 hrs a week, $0

Chairs the 17-member board.

Honesty note: leadership comes from each year’s federal filing, so it can run a year behind. Orgs that claim their page can update it same-day. Work at PF? Claim this page.

Those 4,000 volunteers are people who decided this ground was theirs to defend. If PF is fighting for your place too, the matchmaker will find your way in.

Make it 4,001

The filings

14 years of filings

14 years of filings

Total revenue by fiscal year, as filed. Point at the line for any year.

$25M$50M$75M$100M$118.6M FY2520112025
Total revenue by fiscal year
YearRevenue
2011$45,029,761
2012$43,041,536
2013$50,590,179
2014$66,623,407
2015$54,252,298
2016$67,885,463
2017$67,097,328
2018$76,082,998
2019$62,741,195
2020$67,643,527
2021$80,454,099
2022$87,003,226
2023$89,635,688
2025$118,599,546

From $45.0M in 2011 to $118.6M in FY25, across 14 public filings.

The record

On the Hill

Pheasants Forever has hired federal lobbyists: 9 filings from 2024 to 2026. The filings, at the Senate.

Most filed on natural resources.

Stand with Pheasants Forever

44 years on the ground, 4,000 volunteers, 86 cents of every dollar on the line. That is who is holding it. There is room for one more.

Sources and methodFinancials, headcounts, and program text: IRS Form 990, FY2025 and 13 prior filings via ProPublica Nonprofit Explorer, EIN 41-1429149. Leadership and compensation: Form 990 Part VII and the return’s signature block, FY2025 filing. Lobbying: Senate LDA filings naming PF as client or registrant, read from the MTJP LDA corpus. Org-reported figures are always labeled. Data verified as of 2026-09-23. Nothing on this page is pay-to-play.